Google Adplanner: Just how powerful

In the 10 days before Google launched a media planning tool for advertisers and advertising agencies to provide Ad Planner . Now received a trial invitation Ad Planner, and to personally experience the new Google advertising tools where you can find this on Buyadsenseaccount Z.Login Ad Planner after the first time, you can fully feel powerful this tool. After you create a media plan, you can make Research for this project. In addition to choosing the country where the media plan, the language, you can also choose gender, age, education level, income level of the target audience. We can even select one or more of the target site to select target audience.With these filters, Ad Planner can be automatically listed for the target audience of the site. Each site will be listed in the display matching address, website classification, websites and target audience (Comp index); even see each site page views, unique visitors and other data; if the site is placed Google AdWords ads, you can also see the site supported ad formats and advertising display order of magnitude.AdWords ads for placement sites, we can also ad formats and sizes to carry out a more detailed filtering.

            Not only that, Adplanner also provides a similar function Alexa website statistics. For each site, you can view it (only valid in the United States) in the case of each country visited, related sites, keywords, and even the basic situation of website visitors.　Needless to say, the service provided by Google Adplanner make a lot of site traffic, visitor information and other data suddenly become totally free. When all the data can advertise websites have become public, the online advertising market has suddenly become very flat. Eliminating barriers to information, statistics interests of the company and advertising agency will be greatly affected, ComScore stock recently fell, many of them can explain a little problem.Although the data provided Adplanner also not comprehensive, the data can only come through Google (at least to my blog's a far cry from Rank estimates and actual) estimate, but it is not directly connected with AdWords. But Google Adplanner still be able to provide valuable information for many individuals and small and medium advertisers; and Google by AdPlanner promotion, the consolidation of its share of the online advertising market will eventually also produce a lot of help.